Actress Nagasawa Masami (21) has been appointed to be the image girl for all transportation advertisements of "Royal Milk Calpis". The sexy posters are going appear first in the 3 stations of Shibuya, Shinjuku and Ikebukuro starting from the 25th.
Nagasawa is already a well-known Calpis face, but now she's going to make a complete change from her usual image of the kindergarten teacher to a more adult-like vibe. She's going to stun a lot of people with that low-cut dress she's wearing for the posters.
It's an impressive photo they've used for the advertisements. She totally pulls of the feeling of an adult woman and you can't deny a certain kind of dignity in that photo with her face in profile. A 2nd version of the poster shows her in a deep green dress where she's expressing such an impressive elegance that you could say, that she's making her debut in the high society. In both editions she's even wearing a necklace and earrings of the high class brand "Chaumet"that together cost almost $700,000 in order to make the image perfect.
By the end of June, the ad-campaign will then get expanded to stations in Nagoya and Osaka as well.
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Written by: jyoyu.blogspot.com
Source: Sanspo, Sponichi
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This entry was posted
on Friday, May 22, 2009
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Nagasawa Masami
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Her ad must be really nice. Can't wait to see it.
Stunning - and a definite image-change. Maybe Toho is finally beginning to accept that Masami can do all sorts of stuff. That squeaky-clean image they're trying to uphold is beginning to annoy me...